I take a research based approach in life, especially when it comes to business! Let me tell you a se…

esthetician machinesesthetician machines


I take a research based approach in life, especially when it comes to business! Let me tell you a secret: THE NUMBERS DO NOT LIE!

When I work one on one with my beauty clients, I get straight to the numbers and years of industry research.

One statistic I’ll share is that in 2021, the hair salon industry is expected to grow (IBIS World) by 0.9%. Not much, but even with everything going on, hair is still a growing industry, however, it’s up to to decide to get your slice of the pie.

When I’m taking a client through my AIM Client Loyalty Funnel System, these are the numbers and elements I look at (and you should too 🤔😉)

🎯Average ticket price
🎯Number of clients serviced each month
🎯Most popular service
🎯Most popular product sold
🎯How many times per year on average are you servicing your clients

These five things alone begin to tell the story for your business and where the money truly resides! 💰💸

What things do you look at to determine how your business is doing?

Tomorrow, I’ll talk about why your social media and lack of tech skills are NOT the problem!
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